Making sense of the Internet of Things and what it could do for your business

by | Aug 7, 2025

Tags: IoT

sensors all connected together

As a business leader, you’ve probably heard of the Internet of Things (IoT). But beyond the buzzword, did you know that IoT can help you improve the performance of your business?

Long before AI, IoT was the exciting new technology that could offer business efficiency and save you time and money – it still can!

What is the Internet of Things?

The Internet of Things (IoT) is a network of everyday objects, from thermostats and factory machines to delivery vans and office lighting, that are connected to the internet. These devices use sensors and software to collect and share data in real time.

Instead of working in isolation, they talk to each other and to central systems, helping people and businesses make smarter, faster decisions.

Far from being a futuristic concept, IoT is already helping organisations improve operational efficiency, enhance customer experience, and drive innovation.

At ERGOS Technologies, we believe embracing IoT will create a strategic step forward for almost any business.

How IoT works (with examples)

IoT allows devices and systems to work together by collecting data in real time, sharing it instantly, and triggering automated, pre-defined responses.

In a manufacturing environment, for instance, IoT sensors installed on machinery can monitor temperature, speed, and precision. These variables can be tracked remotely and adjusted without pausing operations. The same technology can flag maintenance needs early, reducing downtime and avoiding unexpected breakdowns.

These systems help businesses become more responsive, more accurate, and more efficient — especially when they’re integrated into a wider IT strategy.

How businesses are using IoT today

Businesses across industries are already using IoT to improve how they operate and how they serve customers. One of the most powerful applications is in understanding and responding to customer behaviour.

Retailers, for example, use in-store sensors to analyse foot traffic patterns. This helps them optimise product placement, promotional displays, and staffing, all of which can lead to higher conversion rates.

By collecting and acting on real-time data, IoT systems allow businesses to anticipate customer needs, personalise experiences, and exceed expectations.

Benefits of IoT for business

IoT isn’t just about doing things better, it’s about innovating. By capturing and analysing real-time data, businesses can uncover entirely new opportunities, create smarter products, and even develop new business models.

For example, as mentioned above, manufacturers are embedding IoT sensors into products to offer predictive maintenance services, while logistics companies are innovating with live shipment tracking and automated route optimisation. By adopting this kind of forward-thinking, you can not only add value for your customers, but also differentiate yourself from competitors.

When approached strategically, IoT can be the foundation for sustainable innovation and long-term growth.

Some of the key benefits include:

Smarter decision-making with real-time data

IoT provides instant access to accurate information, helping you respond quickly to what’s happening on the ground.

New services and revenue streams

Businesses can build entirely new offerings such as predictive maintenance or subscription-based models, powered by connected data.

Greater visibility across operations

From supply chains to site usage, IoT helps you monitor what’s working (and what’s not) across your entire business.

Stronger customer experience

By understanding how customers interact with products or spaces, businesses can offer more personalised and seamless experiences.

Reduced waste and lower costs

When systems talk to each other, you can automate routine tasks, spot inefficiencies, and cut unnecessary spend.

Risks and Cybersecurity considerations

While the benefits of IoT are clear, the risks cannot be ignored. Every connected device, from smart printers to factory sensors, becomes a potential entry point for cyber threats. Without the right protection in place, businesses risk exposing sensitive data, disrupting operations, or falling out of compliance.

Strong cybersecurity practices are essential. This includes encrypted communications, secure authentication, regular firmware updates, and training staff to recognise potential risks.

At ERGOS, we take a secure-by-default approach to every solution. That means helping you build IoT systems with protection baked in from the start, not added as an afterthought. For any IoT implementation, it’s essential to look at the bigger IT picture. Using an IT consulting service can help you map the right approach, identify risks, and put the right controls in place.

Why IoT needs the right IT strategy

IoT adoption isn’t just about efficiency. It’s about future-proofing your business. As technology continues to evolve, the businesses that embrace and implement it strategically will be best placed to lead their markets.

But with so many moving parts, devices, platforms, data flows, and security concerns, success depends on having the right IT foundations in place. That’s why IoT should never be treated as a standalone project. It needs to fit into your broader business strategy and IT ecosystem.

ERGOS helps businesses take a step back, assess where IoT makes the most impact, and plan secure, scalable rollouts that support long-term growth.

Talk to an IT consultant

Whether you’re just starting to explore IoT or already planning your next step, ERGOS Technologies is here to support you.

Our team will help you identify the right use cases, plan a secure setup, and make sure every part of your strategy is working together. Contact us today to start your journey.

Let ERGOS take the stress out of IT for you

Contact us now to get six months of IT Support for free